In-depth interpretation of Silicon Valley Mobile Healthcare: What inspiration for us?

Just in 2014, if you use a word to describe the mobile medical landscape, what do you use? Many people used the term “abnormally hot” in the 2014 mobile medical summary. In fact, this kind of fieryness is not unique to China. The famous mobile medical incubator in the United States describes the mobile medical investment in 2014 with the word “incredible”.

Putting time back three years, how many of you have predicted in 2011 that mobile medical care is as hot as in the second half of 2014?

In 2011, the good doctor has been founded for 5 years. Public opinion has been questioned. Why is the good doctor still not profitable? In the spring of 2011, everyone commented that mobile medical care is a hot spot but it is difficult to form a profit model. Many people worry that doctors are not willing to use such an app. . At that time, the focus of everyone's attention, one is that doctors do not have the habit of going online to see a doctor, medical health APP is difficult to form a closed loop; second, medical insurance is not involved, patients are not willing to pay, no one pays for online services. But in the second half of 2014, all these issues are no longer the focus of discussion, because everyone realizes that many problems can be solved gradually over time, and even have seen the dawn of some problems being broken. What everyone is paying attention to in 2014 is how to compete for users and how to occupy more entrances. In this regard, I believe that there will be a very big battle in 2015. All enterprises that have received huge financing in 2014 will have a big battle in 2015. The focus of this war is to compete for various entrances.

2014 US Mobile Healthcare Trends

Going back to today's topic, let me talk about the current trend of mobile medical care in the United States and see what we can find out. According to RockHealth, in 2014, the total investment in the digital healthcare sector totaled more than $4 billion, almost equal to the sum of the previous three years; 258 companies received more than $2 million in investment; the average investment per record exceeded the record; In the classification of the entire medical field, compared with biomedicine, medical equipment , software, etc., digital medical care has the fastest growth and the largest total.

Among them, there are six major categories of investment in the forefront, including: 1, big data analysis. 2. Medical consumer participation. 3. A digital medical device. 4. Telemedicine . 5. Personalized medical care. 6. Population health management.

In-depth interpretation of Silicon Valley Mobile Healthcare: What inspiration for us?

If we compare the top six investments in 2011-2014, we will find many differences. In 2014, big data analysis jumped to the top for the first time, and personalized medicine ranked first in the top six for the first time.

If we look at the targets of the largest investment in 2014, we will have a deeper understanding of the current mobile medical trends in the United States. In 2014, the total amount of six large single financing exceeded US$1 billion, accounting for nearly 25% of the total financing in 2014. The top three companies with the largest investment amount were NantHealth ($375 million) and Proteus Digital Health ($172 million). , FlatironHealth ($130 million).

NantHealth has a $375 million investment this year. It is a platform for medical decision-making services for cloud services. It currently has its platform installed in 250 hospitals, connecting more than 16,000 medical devices that will be transmitted to its platform. Sharing medical information about vital signs, as well as some genetic sequencing data, NantHealth will analyze the data and provide doctors with some decision-making references to help doctors provide personalized treatment options for patients. It seems that its solution should primarily target tumors. NantHealth is currently distributed in 18 countries, covering 220 hospitals and 80% of American oncology.

The second largest financing is Proteus DigitalHealth. In 2012, the FDA approved its micro-digestible chip, which can be embedded in the drug. After the patient is taken in, the doctor and the patient's family can track his medication. So this is a medication tracker.

The third largest is FlatironHealth. This is also a data collection and analysis application, similar to NantHealth, and it is mainly aimed at tumors. It collects a variety of clinical data, genetic information, patient feedback and medical advice, and then provides this information to oncologists, a company founded by two consecutive entrepreneurs in their twenties, currently only in Series B financing. The amount has already ranked third in the number of digital medical financing in 2014.

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