"The registration time is too long", "I don't know where to go to see a doctor", "The doctor is too difficult to meet"... Almost every Chinese who has had a medical experience in the hospital has similar complaints. According to third-party data and Accenture analysis, in 2015, the number of visits to China nationwide exceeded 8 billion. On average, each country has to go to the hospital six times a year, along with the arrival of China's aging era and the improvement of health management awareness. The number is still rising at a rate of more than 6% per year.
China's health care reform is being promoted along with the problems of “expensive medical treatment and difficult medical treatmentâ€. The digital lifestyle brought by the same period is also driving the digital transformation of Chinese society. The “healthy China†strategy and the introduction of the graded diagnosis and treatment system are all right. The current medical system reform and public health appeals put forward new requirements. At the beginning of 2016, Micromedicine, China Health Promotion Fund and Accenture, the world's largest comprehensive consulting company, jointly launched a large-scale survey of Chinese people's medical and health management behaviors to gain an in-depth understanding of Chinese people's medical behavior and explore future Internet medical care. Expansion capacity.
On May 25th, Micromedical and Accenture jointly released a report entitled “2016 China People's Medical and Health Management Research Insightsâ€, which covers the medical experience, satisfaction and expectation values ​​before, during, and after diagnosis. 20,000 medical consumers conducted a survey that detailed the dilemma faced by the Chinese people in the process of medical treatment and the public's demand for medical treatment on the Internet.
The report summarizes the current medical problems as "six difficulties" and "three complexes" for medical treatment. Regarding the "six difficulties", "the long queue for registration" ranked first, and more than 64% of the respondents were quite vocal. And "Where to go to see a doctor can't understand", "the lack of overall natural therapy", "the treatment plan is unclear", "the defect of the referral consultation is not good" and "the doctor is too difficult to meet" is closely followed by the registration, and become the most The problem of concern has caused the people to suffer. Among them, what is surprising is that everyone is stunned by the direction of the doctor. 53% of respondents did not know which department of the hospital to go to for treatment after the illness. Among them, young people and low-line urban populations are less directional in hospital and department selection.
The report suggests that on the basis of the "six major problems", the "three major complexes" cannot be ignored. The survey found that due to the lack of trusted authoritative information sources, the people rely too much on the network and friends and relatives as information sources; too much attention to experts, well-known hospitals; do not trust the diagnosis results. Whether this result reveals to some extent the current contradictions of doctors and patients is worthy of attention.
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