Release date: 2014-09-28
Bionym, a wearable technology startup that launched the ECG identification bracelet product Nymi, has just received $14 million in Series A funding.
Bionym is a start-up for wearable and biometric technology. Founded in 2011, Bionym is headquartered in Toronto, Canada. Its flagship product is the wearable bracelet Nymi with built-in advanced ECG sensor. Its main purpose is identification. Because each person's heart rate has a unique testimony, even if the heart rate changes during stress or exercise, the pattern still has a trace, so the ECG becomes a reliable means of identifying the user's identity.
When the user wears the bracelet for the first time, the ECG of the bracelet generates a detailed user ECG file and stores it. After the user re-uses, the bracelet will compare the sensor-sensed ECG with the built-in user profile to confirm the user's identity. Once the user's identity is passed, it can communicate with other devices through wireless means (low-power Bluetooth), and the login authentication of other devices and systems can be realized through the authentication interface. Once the user takes off the bracelet, the aging is verified and the process is repeated when re-wearing. In addition to recognizing heart rate, Nymi's built-in accelerometers and gyroscopes also recognize 6-axis motion and also recognize distance by receiving intensity indicators.
This kind of bracelet has a variety of application scenarios. For example, to complete the payment, unlock the door, unlock the iPad, PC devices, and so on. When the corresponding action is completed, Nymi will have a vibration prompt. Compared to other wearable wristband devices, Nymi's advantage is that it only works when the user's own heart rate is detected, which ensures better security and privacy. Its use is more natural and convenient than NFC or fingerprint recognition technology. It can be said that it is a very ideal means of authentication.
The bracelet is currently being accepted for sale at $79 (the first 25,000) and will increase to $99 after 25,000. The number of people booked from the current has exceeded 10,000.
But in order for this kind of bracelet to really provide convenience for users, it must be connected with third-party equipment, applications and services to create a large and complete ecosystem to be effective. In this regard, this cool product requires more effort.
This round of financing was provided by Ignition Partners, RelayVentures, MasterCard and Salesforce Ventures, and the Canadian Export Development Agency also participated. Together with the $1.4 million seed round of financing received in August last year, the total financing has reached $15.4 million after this round.
Source: 36æ°ª
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